2020

Young Glory

WINNER

WINNER

WINNER

WINNER

Brief

Come up with a pandemic related, anti-vape campaign concept that uses humor and sarcasm to target teens.

Team

Art Direction & editing: Peter Holtze.
Copywriting: Oskar Engman
Concept: Peter Holtze & Oskar Engman


JUDGES COMMENT:

“In the Student category, I was impressed by the way “The Vapemask” leveraged cancel culture, almost to the point of ridiculousness, to make a very serious point. Great work.” - Matt Eastwood, Global Chief Creative Officer at McCann Health


About Young Glory

the only worldwide creativity competition devoted to awarding creative consistency. It is also your chance to get work in front of a big industry name every month.

each month, from September to April, a different industry leader sets and judges his/her own monthly brief.